Health Plans

Top 5 reasons health plans drive engagement with Linkwell

  1. A better bottom line: Cost to your plan is minimal—ROI (in terms of healthier membership) is maximized. Plus, healthier outcomes lower healthcare costs.
  2. Simplicity for members: Simple, achievable steps plus strong motivation make it easy to choose healthier options.
  3. Proven engagement and member trust: Measurable results demonstrate that members make healthier choices.
  4. True turnkey solution: We deliver quarterly communications, customized by member segment, ready for you to distribute. We do all the work for you.
  5. Total control: You decide how to segment your membership by life stage.

Health Plan Testimonials

  • “Behavior doesn’t change overnight. The HealthyOptions program provides simple guidance, information, and real savings to our members that we hope will motivate them to make better lifestyle choices, and take the initial small steps to initiate long-term behavior change.”

  • “This program complements our member engagement programs nicely and our members have responded very positively. Some members even reached out to thank us for the for the guidance and support this program provides.”

    Member quote- ” I loved getting these coupons. I tried a couple of new things that I wouldn’t have normally. This is a great program. I look forward to getting more.”

  • “We have been very pleased with the mailers and have found your organization to be strategic, organized, accessible, and easy to work with.”

    Member quote- “I wanted to thank you so much for sending the coupons. I deeply appreciate the thoughtfulness and caring that Medical Mutual expresses to its members, and I wanted to make sure that you knew that it was so very useful to me.”

How do we engage and promote
healthier lifestyle changes for your members?

Simple.


Happy family dining together

Linkwell is the exclusive provider to deliver turnkey, customized programs for health plan members, by creating a partnership with brands and retailers. We provide relevant, compelling offers and branded guidance that engage plan members to live a healthier lifestyle. Our goal is to help them make better choices. Our turnkey, customized programs build member trust.

Linkwell develops programs that help members set realistic, achievable goals. By partnering with national brands, we help you introduce members to appealing, better-for-you branded products. We secure quarterly offers and brand guidance targeted to specific life stage segments of your membership. Customized communications are created for you with minimal implementation. Our measurement tools are in place to track and show improved results.

Did you know? Members seek wellness incentives from their plans.

An online survey of 1,000 adults conducted by the Society of Actuaries found that 83% of adults would be willing to follow a healthy lifestyle program if they received incentives from their insurance plan. Source: SOA Press.

The proof is in the performance.

Value offers show measurable increased purchases of healthier products

Value Offers Drive Trial for Better-For-You Brands