NEW YORK – June 1, 2018 – Linkwell Health, a leading technology-enabled content marketing company focused exclusively on healthcare, is proud to announce Karen C. Francis to its Consumer Marketing Advisory Board.
Karen is an experienced CEO and Board Director who has successfully built companies and businesses across multiple industries. She has deep domain knowledge in the technology, marketing, and advertising sectors and has embraced the opportunities that technology disruption is creating globally. In addition to the Linkwell Consumer Marketing Advisory Board, Karen also serves as Lead Director for the Board of Directors of Telenav (NASDAQ: TNAV), as well as on the board of directors for private companies Nauto, Dynamic Signal, and CircleGraphics. In 2012, she was selected as one of the “100 Most Influential Women in Advertising” by Advertising Age and selected as one of the “Top 100 Chief Executive Officers” in the country by ExecRank.
“Karen is a visionary leader with a proven track record working on world-class consumer brands within Procter & Gamble, General Motors, and Ford Motor Company,” said Chris Hessler, Linkwell’s CEO. “Her deep strategic marketing and technology experience, combined with her drive to disrupt healthcare, ideally positions her to be a great partner to our board and our customers.”
“The consumer health journalism and digital engagement expertise that Linkwell brings to the table is changing the way health organizations build relationships with their members,” said Francis. “I’m inspired by the way Linkwell uses powerful storytelling to get consumers to act on their health and I look forward to helping Linkwell and their customers continue to achieve these important healthcare goals.”
Francis joins an esteemed group of brand and consumer marketing veterans that have been brought together to form the Consumer Marketing Advisory Board. Members come from brand powerhouses including Dunkin’ Brands, Home Depot, LifeLock, Procter & Gamble, and VMWare. Linkwell formed the Board to help advance consumerism in healthcare. The board serves a critical function by providing a platform for members to share their expertise, best practices and strategies that help Linkwell clients achieve their consumer engagement goals. A list of current members can be found here.
About Linkwell Health
Linkwell Health creates world-class editorial, marketing, and technology solutions to help health plans and health services companies better engage consumers. The company designs, develops, and delivers its best-in-class health and wellness content across all platforms: web, email, mobile, social, video, and print. Linkwell Health’s solutions drive empowerment and engagement for clients, while simultaneously educating and inspiring consumers to own their health. For more information about Linkwell Health, visit www.linkwellhealth.com.